Selected Work


Lightyear.fm –– An interactive journey through space, time, and music

lightyear

About the project

A website that shows you how far music has traveled through space. Built in html + three.js. Featuring over 600 stars, and 1000 Billboard top hits dating back to 1906.

lightyear.fm

Notes

2016 Webby Award nominee (and loser) in Science.

Created in collaboration with
Mike Lacher, Brian Moore, and Mika Chernov.


Drunk Shopping –– A shopping experience that delights in sloppy judgement.

drrrunk

ABOUT THE PROJECT

Buy dope shit when you're hammered.

drrrunkshopping.com

NOTES

Created in collaboration with
Mike Lacher and Tiger Wang.


Unbaby.me –– The viral browser extension

unbabyme

About the project

Developed as a response to the onslaught
of babies cropping up on Facebook, Unbaby.me received tens of thousands of Likes in its first hour on the web, and quickly became a news sensation around the world.

Notes

Winner of the 2013 Webby Award in Online Innovation.

40 million+ hits.
170+ TV mentions.
Over 10.3 million pictures of babies replaced.

Created in collaboration with
Pete Marquis and Yvonne Cheng


Operation Troll The NSA –– Giving their equipment a little stress test.

trollthensa_short2

ABOUT THE PROJECT

Wherein we attempt to jam up NSA's scanning apparatus by collectively sending a terror-keyword-filled letter to a friend by email or phone.

Troll The NSA

NOTES

Millions of hits in 24 hours.

Anonymous latched onto the hashtag
#trollthensa and brought down NSA.gov

Created in collaboration with
Richard Baker (yep, my Dad) and Mike Lacher


When Did You Choose to be Straight? –– The power of the right question

thumb

ABOUT THE PROJECT

Interviews conducted on the streets of Colorado Springs, summer 2006, prove that asking the right question can be more important than anything you can tell someone.

NOTES

4 million+ views.

Created in collaboration with
Travis Nuckolls.


Seeing Eye People –– How to properly walk and text

sep_new

ABOUT THE PROJECT

An attempt to solve what is perhaps the most pressing first world problem of any major city, hiking trail, or mountainous region.

NOTES

1 million+ views.

A Buzzfeed & ImprovEverywhere collaboration.


The Elements of F*cking Style –– Finally, a hilarious guide to English grammar

elements1

ABOUT THE PROJECT

After the breakout success of The Fucking Word of the Day, I had the opportunity to pitch book ideas to publishers. The first thought: update the classic and drier than hell The Elements of Style for a more contemporary student—like the kind who write Youtube comments.

Buy it on Amazon

NOTES

Published by St. Martin's Press
Over 30k copies in print

Sold wherever books are still sold.

Created in collaboration with my cousin, Jake Hansen.


The World’s Most Exclusive Website –– Can you get in?

worldsnew

ABOUT THE PROJECT

A website that only lets important people in. Some notables who got through the front door: Jerry Bruckheimer, Ryan Seacrest, and Kim Kardashian.

theworldsmostexclusivewebsite.com

NOTES

342 verified accounts logged in and counting.

Created in collaboration with
Jeff Greenspan, Doug Loffredo
and Mike Lacher


Cloak –– The viral app that helps you avoid friends

cloak

ABOUT THE PROJECT

Cloak scrapes your social networks to let you know where all your friends, "friends," and nonfriends are at all times so you never have to run into that special someone. Think of it as the antisocial network.

Cloak, on the app store

NOTES

Over 1 million downloads.
Over 200+ TV Mentions.

Created with Brian Moore


The blink-182 Film Festival You Didn’t Know You Entered –– A music video

thumb

ABOUT THE PROJECT

We used Google’s ContentID technology to search YouTube for every instance of fans using blink-182 songs in their videos without permission. But instead of removing the content for breaching copyright, we rewarded them by using the footage in blink's latest music video—without telling them first.

NOTES

Made with BBDO and AT&T.